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author. speaker. teacher. advisor.

Gyanda Sachdeva

VP, Product LinkedIn

"JJ’s thoughtful recommendations are relevant and practical, making this book a useful guide for both new and  experienced product managers."

Mamuna Oladipo

VP Product, Shopify

"A must-read for all emerging and experienced product managers who aspire to deliver meaningful products while authentically leading teams."

Farah Rana

Product Leader, Riot Games

"No matter where you are in your product career, this is a gem of a book to reference."
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